Musicians have a voice, with the power to influence change. For many decades in Tanzania, if your music didn’t have a message it was unlikely to get played.
However, almost all songs now on media rotation across East Africa stick to the same formula: boy-meets-girl, with booty-shaking, fast cars and swimming pools as prerequisite backdrops for their video clips.
What happened? Can we and should we encourage musicians to make songs that speak to the daily struggles and realities of survival in a time of increasing inequality? Would these songs have any hope of getting airplay, locally and internationally?
There is a gender problem in the region’s music industry.
Women are almost invisible in East Africa’s music, arts management, media and promotions.
How can this be resolved? How can more women be attracted to the music sector? Movers & Shakers 2018 provides a space for men and women in the industry to learn and share experiences, to understand the challenges, to highlight role models and increase opportunities for women in the East African music industry.
An up-close and intimate opportunity to hear from, Q & A and interact with some of the most exciting local and international artists at Sauti za Busara 2018.